Case study

Digital Asset Day

Initial situation

In 2018, after the big hype around Bitcoin and ICOs that formed in 2017 burst, mainstream interest in digital assets had plummeted. Industry insiders even spoke of crypto winter. Nevertheless, activity from some startups, established companies and service providers was still unabated. With Digital Assets Day, we wanted to make a statement in the fall of 2018 and unite the Crypto Finance industry for half a day to share and publicize what was being worked on in the industry.

Service

Bravis organized a small but nice conference with about 50 selected participants in an old factory building in Zurich Oerlikon. Leading startups, financial and other service providers as well as influencers and journalists were invited and met for informal networking, best practice exchange and exciting presentations around digital assets. All presentations and panel discussions were professionally recorded and made available to the public via social media and traditional press.

Result

With the Digital Assets Day we helped to give the somewhat cooled down Crypto Finance industry some momentum again. Exciting startups and trends were highlighted and received well-deserved visibility and attention. Proven productive contacts were made, groundbreaking inputs were taken away and tangible deals were closed. The feedback from participants, speakers as well as sponsors was overwhelming: an inspiring and rewarding event for all involved.